StoryBank

Strategic Storytelling That Works

It’s not just about storytelling. It’s about gaining traction.

Facts inform. Stories sell.

In a world crowded with noise, the most powerful business tool you have is an intentional story well told. StoryBank™ shows you how to turn everyday business moments into strategic stories that drive connection, inspire action, and close deals. 

Whether you’re pitching a product, leading a team, or building a business, this book gives you the framework to collect, craft, and deliver stories that make people listen, remember, and take action.

About the Author

Matt Zaun is a speaker, strategist, and storytelling expert who shows leaders how to use strategic stories to build trust, inspire action, and drive results. He’s worked with over 300 organizations and numerous political figures. Matt lives in Chester County, Pennsylvania, with his wife, Courtney, and their three children.


The Nehemiah Way Mobilize a Church Full of Leaders

The Executagility Field Guide

How Busy Teams Can Execute Growth

A Smarter Way to Grow Your Organization — Without Overwhelming Your Team

Most project management models assume dedicated time spent on growth work execution by full-time employees. Executagility® doesn’t.

Designed for teams who juggle daily responsibilities, the Executagility Model® provides a simple, structured approach to prioritize projects, execute with part-time hours, and deliver real results—without the chaos.

If your team needs a practical, repeatable way to get things done, this guide will show you how.

About the Author

Andrea S. Jones, creator of the Executagility Model®, helps teams execute high-impact projects without full-time project management resources. With an MBA from MIT Sloan and over 20 years of experience leading projects across industries, she specializes in making execution simple. scalable, and sustainable. A passionate speaker and consultant, Andrea empowers businesses to turn strategy into action-without sacrificing work-life balance.

What if your church could be a place where everyone is mobilized to lead and serve?

The Nehemiah Way is a thoughtful guide for pastors and lay leaders seeking to mobilize their congregations for meaningful ministry. Drawing on the wisdom of Nehemiah’s story, this book blends biblical insight with practical strategies to inspire collaboration, foster leadership, and build a thriving church community.

Whether you’re facing obstacles, developing leaders, or striving to unify your church around a common mission, The Nehemiah Way offers practical tools to support your journey. With a focus on collaboration and purpose, this book helps you envision a thriving, united church making a lasting gospel impact.



In Less Like Hippos … More Like Honey Bees, Dave Coryell shares a fresh approach to youth mentorship, calling for a shift from passive consumers to active contributors. Drawing on over 30 years of experience, Coryell introduces three key strategies:

  • Champion Them: Advocate for youth and open doors for growth.

  • Empower Them: Equip young people to lead and serve.

  • Motivate Them: Inspire purposeful, faith-driven lives.

With practical insights and real-life stories, this book equips leaders to mentor the next generation to make a lasting impact.

“The thought of writing and publishing a book I believed would greatly impact the world was a daunting challenge. There was so much I didn’t understand about how to present my message in a clear, coherent, and visually appealing format. The Fernling Creative Team came alongside and assisted me with every step, from editing to cover design, internal layout, and all the necessary publishing steps. Their assistance provided a professional level of excellence and keen insight while never making me feel like my creative energy or personal say over the book’s vision was being threatened or diminished in any way. The end product was exponentially better because of Fernling Creative’s expertise, and I recommend their dedicated team to all aspiring authors.” ~ Dave Coryell